Nike shares are falling Tuesday morning after the company revealed a new ad campaign featuring Colin Kaepernick.
The news of Kaepernick, who in 2016 decided not to stand for the national anthem to protest racial injustice, becoming the face of Nike marketing sparked some backlash from consumers on social media.
#NikeBoycott was trending on Twitter, with some people saying they were going to burn their Nike sneakers.
Burn, Baby Burn. It’s A Nike Inferno.
Burn, Baby Burn. It’s a Nike Inferno
Folks screaming, out of control
It was so entertaining when the Nikes started to explode
I heard somebody say
(Burn baby burn) It’s a Nike Inferno
(Burn baby burn) Burn those sneakers up
(Burn baby burn) It’s a Nike Inferno
(Burn baby burn) Burn those sneakers up
Satisfaction came in a chain reaction
I couldn’t get enough, so I had to self-destruct
CNN Money has the chocolates on Forrest Gump, “Now you, too, can “Run, Forrest, run!”
Nike is bringing back some vintage kicks from the pre-Jordan era: the Classic Cortez running shoes that were a hit in the 70’s and worn in the 1994 feel-good flick “Forrest Gump.”
Even those who never ran a marathon in the Cortez shoes — or weren’t alive in the ’70s — might still recognize them from the Tom Hanks film, where his character Gump wears them on a cross-country run from Alabama to the Southwest. Gump also wears them in the famous park bench scene where he cogitates about chocolates.
It’s amazing how Forrest’s slow twin, Timmber, has figured out that it’s much better to ride than run, but he still like those Nike Cortez runners.
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